RULES AND REGULATIONS

1. Prizes:

There are five (5) Grand Prizes (the "Grand Prizes") available to be won at the outset of this Contest each consisting of one (1) $500.00 CAD Gift Card to Beyond The Rack.

There are fifteen Secondary Prizes (the "Secondary Prizes") available to be won at the outset of this contest, each consisting one (1) $50.00 CAD Gift Card to Beyond The Rack.

Any difference between the actual value of the Prizes and approximated value of the Prizes as stated in these Official Rules will not be awarded. Prizes must be accepted as described in these rules and cannot be transferred to another person, substituted for another prize, subject to the provisions set forth elsewhere in these rules.

The Sponsors and their associates make no express or implied warranties or conditions of any kind with respect to safety, appearance or performance of any Prize or Prize activity offered. Unclaimed Prizes will not be awarded.

2. How to Enter:

This Contest starts on May 15, 2014 at 12:00:00 PM ET and ends on August 31, 2014 at 11:59:59 PM ET (the "Contest Period"), at which time no further entries will be accepted.

THIS CONTEST IS IN NO WAY SPONSORED, ENDORSED OR ADMINISTERED BY, OR ASSOCIATED WITH, INSTAGRAM. BY ENTERING, YOU ARE PROVIDING YOUR INFORMATION TO THE SPONSOR AND NOT TO INSTAGRAM. THE INFORMATION YOU PROVIDE WILL ONLY BE USED FOR PURPOSES OF ADMINISTERING THIS CONTEST. INSTAGRAM IS COMPLETELY RELEASED OF ALL LIABILITY BY EACH ENTRANT IN THIS CONTEST. ANY QUESTIONS, COMMENTS OR COMPLAINTS REGARDING THIS CONTEST SHOULD BE DIRECTED TO THE SPONSOR AND NOT TO INSTAGRAM.

To Enter the Contest you must have a valid Instagram account. Registration on Instagram is free; download the Instagram app onto your smart phone and follow the onscreen instructions to register.

To enter the Contest you must post an original photograph* to your personal Instagram account depicting "Your ugliest undies" with the hashtag "#nomoregranny" and with the tag "@The_PantyParty" and you will be automatically entered for a chance to win the Grand Prize. Share the photograph using Twitter by selecting the twitter share button within the Instagram platform and you will be automatically entered into the Secondary Prize Draw. Upload an additional original photograph* depicting "ugly undies", that you have not previously submitted, and you will receive an additional entry into the contest for each original photograph submitted.

*Photographs must be the original work of the entrant; may not have won previous awards; may not have been used publicly previously by any third party; must not infringe any third-party's rights; must be suitable for publication (i.e., may not be obscene or indecent); must not contain obscene or pornographic material; may not contain defamatory statements; may not invade privacy, publicity or other rights of any person, firm or entity; may not in any other way violate applicable laws and regulations; may not contain any reference to any third party trademarks, names or third party logos (except for the Carefree/Stayfree trademark); and may not contain any copyrighted works owned by third parties. All eligible Entries will be reviewed for content eligibility and compliance with these Official Rules before being judged. Entries containing false information, prohibited material or inappropriate content, as determined by the Sponsor, in its sole discretion, may be disqualified. The Sponsor makes the final determination as to what Entries are eligible to take part in this Contest. Submission of an Entry grants the Sponsor and its agents the unconditional, irrevocable, worldwide right to publish, use, adapt, edit and/or modify such Entry in any way, in any and all media, without limitation, and without consideration to the entrant, whether or not such Entry is selected as a winning Entry. BY SUBMITTING THE ORIGINAL ENTRY, THE ENTRANT REPRESENTS AND WARRANTS THAT HE/SHE HAS ALL RIGHT, TITLE AND INTEREST NECESSARY TO GRANT THE SPONSOR THE WORLDWIDE, IRREVOCABLE AND UNRESTRICTED RIGHT AND LICENSE TO ADAPT, PUBLISH, USE, EDIT, AND/OR MODIFY SUCH ENTRY IN ANY WAY AND POST THE ORIGINAL ENTRY ON THE INTERNET OR USE THE ORIGINAL ENTRY IN ANY OTHER WAY AND AGREES TO INDEMNIFY AND HOLD SPONSOR HARMLESS FROM ANY CLAIMS TO THE CONTRARY.

Note: Although online access and an email account are required in order to participate in the Contest, no purchase is required. Many public libraries, Internet cafés, retail businesses and others offer free access to Internet and a number of Internet service providers and other companies offer free email accounts.

3. Eligibility:

This Contest is open to all legal residents of Canada, who are over the age of majority in the province or territory in which they reside at the time of entry, except employees (and members of the immediate families and households of such employees) of Energizer Canada Inc. (the "Sponsor"), and their respective affiliated and associated and related companies, agents, subsidiaries, suppliers, printers and distributors, franchisees, participating retail stores, and all of their respective affiliates, directors, officers, owners, partners, employees, agents, representatives, successors and assigns (collectively, the "Releasees") In these Official Rules, "immediate family" means parents, children, siblings and spouse.

4. How to Win:

GRAND PRIZES: At the conclusion of the Contest Period, a Judging Panel consisting of representatives of the Sponsor and their advertising agencies, as determined by the Sponsor, will judge the entries based upon the following judging criteria: Creativity, Originality, and How well the photograph depicts the theme of "ugliest undies". The Judging Panel, in its sole discretion, will select five (5) entries and deem them to be eligible to receive a Grand Prize. Limit one (1) Grand Prize per person.

SECONDARY PRIZES: On September 3, 2014 at 10:00:00 AM ET in Mississauga, fifteen (15) entrants will be selected by random draw from all Entries eligible for the Secondary Prize (the "Secondary Prize Draw") and such selected entrants will be deemed the potential Secondary Prize winners in this Contest. Limit one (1) Secondary Prize per person.

Starting no later than five (5) business days after the Judging Panel has made its selections and the Secondary Prize Draw has been conducted, attempts will be made to contact the entrants selected as eligible for a Prize by contacting them through Instagram (via our promotional Instagram account, @The_PantyParty), between 9:00 AM ET and 5:00 PM ET for a period of five (5) business days. If an eligible entrant cannot be contacted within the allotted time, he/she is no longer eligible to win and another entrant will be selected and the process of contacting the new entrant will be repeated until all the Prizes in this Contest have been awarded. No communication will be entered into except with the eligible, selected entrants.

In order to be declared a winner and receive a Prize, the potential winner will be required to correctly answer a mathematical skill-testing question without assistance of any kind, whether mechanical or otherwise, and the potential winner must complete and sign a Release and Indemnity form within seven (7) business days or the Prize will be forfeited, potential winner disqualified and a replacement winner may be selected at the Sponsor's discretion.

The odds of being selected as a Prize Winner depend on the number of eligible entries received during the Contest Period. No responsibility is assumed by the Sponsor for any inability of a potential entrant to successfully enter the Contest for any reason.

5. General Rules

Entrants (i) acknowledge compliance with these Official Rules including all eligibility requirements and, (ii) agree to be bound by the decisions of the Contest Judges, made in their sole discretion, which shall be final and binding in all matters relating to this Contest. Entrants who have not complied with these Official Rules are subject to disqualification.

POTENTIAL WINNERS: If a potential winner is found to be ineligible, declines to accept a Prize, fails to correctly answer a mathematical skill-testing question, or fails to accept, complete and return a Declaration and complete Release and Waiver form, or in the event that a prize confirmation or Prize is returned undeliverable, the potential winner will forfeit entitlement to the Prize, and the Sponsor may randomly select an alternate winner at its sole discretion. Potential winners may be required to furnish proof of identification that may include a driver's license or other form of picture identification. By accepting a Prize, winners consent to the use of their names, municipality of residence, voices, statements relating to the Contest or the Sponsor, and photographs or other likenesses, without further compensation, in any publicity carried out by the Sponsor or any related entities in connection with this Contest, except where prohibited by law.

All decisions regarding this Contest and the selection of the winners remain with the Sponsor and their promotional agency and are final. The decision of the Sponsor in respect of all matters pertaining to the Contest, including without limitation, eligibility, validity, contents, and/or disqualification of an entry, shall be final and legally binding without right of appeal. Awarding of the Prizes is subject to verification and compliance with these Official Contest Rules.

No Prize substitution will be made, except for the right the Sponsor reserves to make a Prize substitution of equivalent or greater value in the event the Prize or any component thereof is unavailable for reasons beyond the control of the Sponsor.

All entries become the property of the Sponsor, who shall have no liability for lost, stolen, late, damaged or misdirected entries. All entries are subject to verification and will be declared invalid if they are ineligible, incomplete, forged, falsified, altered or tampered with in any way. Entrants agree to cooperate with Sponsor or its nominee in any investigation.

If a dispute arises regarding who submitted an online entry, the entry will be deemed to be submitted by the authorized account holder of the email address provided at time of entry. The authorized account holder is defined as the natural person who is assigned to an email address by an Internet access or online service provider, or other organization responsible for assigning email addresses for the domain associated with the submitted email address.

The Sponsor reserves the right in their sole discretion to terminate the Contest in whole or in part, subject to the approval of the REGIE, without notice, or to modify or suspend the Contest at any time if fraud, technical failures including any network server or hardware failure, viruses, bugs, errors in programming, or communications or any other errors or other causes beyond the control of the Sponsor corrupt the administration, integrity or security of the Contest or if any other factor interferes with the conduct of this Contest as contemplated by these Official Rules.

The Sponsor and the other Releasees are not responsible for any problems that may arise, including but not limited to, technical malfunctions of telephone network lines, computer online systems, servers or providers, computer equipment or software, viruses, bugs, failure of personal computers and/or software and hardware configurations, or failure of any email to be received by the Sponsor or a participant for any reason including but not limited to traffic congestion on the Internet or at any website or combination thereof. The Sponsor and the other Releasees are not responsible for damage to a user's system, including software, occasioned by participation in this Contest or downloading any information necessary to participate in this Contest.

Except in Quebec, all issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the substantive laws of the Province of Ontario without regard to Ontario conflicts of law principles. All entrants consent to the jurisdiction and venue of the Province of Ontario.

The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. In particular, Sponsor's employees are not authorized to waive, modify or amend any provision or provisions of these Official Rules in any manner whatsoever.

Personal information collected from entrants will be used by the Sponsor solely for the purpose of participation in and administration of the Contest. The Sponsor will not sell, share or otherwise disclose personal information of entrants with third parties without the consent of the entrant, other than to third parties engaged by the Sponsor to fulfill the above purposes or as permitted or required by law.

The Sponsor reserves the right to prohibit an entrant from participating in the Contest and/or winning a Prize, if, in the sole discretion of the Sponsor, they determine that the entrant is attempting to undermine the legitimate operation of the Contest by cheating, hacking, deception or other unfair playing practices or intending to annoy, abuse or threaten or harass any other entrants or the Sponsor. The Sponsor reserves the right to disqualify any entrant failing to comply with these Official Rules or cooperate in any investigation or inquiry concerning such compliance. Any attempt by an entrant or other individual to deliberately damage any website or to undermine the legitimate operation of this Contest, including but not limited to any fraudulent claims, is a violation of criminal and civil laws. Should such an attempt be made, the Sponsor reserves the right to seek remedies and damages from any such individual to the fullest extent permitted by law. Participants engaging in any of the foregoing activities may be disqualified and will forfeit any Prizes won. The Sponsor reserves the unfettered right, in their collective discretion, to disqualify any entries that they suspect violate the Official Rules.

The Sponsor has no obligation with respect to printing, distribution, production, prizing or other errors. In the event that, due to an error, more than the advertised number of Prizes are claimed, there will be a random draw conducted amongst all eligible Prize claimants to award the correct number of Prizes after the Contest end date, or such other date selected by the Sponsor.

By accepting a Prize in this Contest, the Prize winner agrees to hold the Sponsor, their respective affiliates, subsidiaries, advertising and promotional agencies, their respective directors, officers, employees and assigns, harmless from and against any and all claims and liability arising out of or in any way connected with the operation of this Contest and use of the Prize. The Prize winner assumes all liability for any injury or damage caused, or claimed to be caused, by participation in this Contest or use or redemption of the Prize. By participating in this Contest, entrants agree to be bound by the Official Contest Rules and Regulations and the decisions of the Sponsor.

PRIZES ARE AWARDED "AS IS" WITHOUT ANY EXPRESS OR IMPLIED REPRESENTATIONS OR WARRANTIES WHATSOEVER BY THE SPONSOR, INCLUDING WITHOUT LIMITATION ANY WARRANTY AS TO MERCHANTABILITY FOR INTENDED PURPOSE.

No responsibility is assumed by the Sponsor or the Administrator for any postal mail or overnight delivery returned as undeliverable without a forwarding address. No P.O. Box addresses will be accepted as a valid delivery address. No responsibility is assumed by the Sponsor or the Administrator for Prizes after they have been shipped. The Contest Parties make no representations or warranties of any kind concerning the appearance, safety or performance of any Prize. Winners bear all risk of loss or damages to Prizes after delivery.

RESIDENTS OF QUEBEC: Subject to the approval of the Régie des alcools des courses et des jeux du Québec the Contest Sponsors reserves the right to withdraw or terminate this Contest at any time without prior notice or obligation, subject to applicable laws. Any litigation regarding the conduct or organization of a publicity contest may be submitted to the Régie des alcools des courses et des jeux du Québec for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Régie only for the purpose of helping the parties reach a settlement.

In the event of any discrepancies between the English language rules and the non-English language rules, the English rules shall prevail.

This Contest is subject to all applicable Federal, Provincial, and Municipal laws. All entries become the property of the Sponsor and no correspondence will be entered into except with selected participants who will be contacted by mail, phone or by email. By entering the Contest, participants consent to the use of their name, address (city and province), testimonial, case study and/or photograph or video, without further compensation or notice, worldwide and in perpetuity, in any and all forms of media, now known or hereafter devised, including the Internet or in any publicity or advertising carried out by the Sponsor relating to the Contest. VOID WHERE PROHIBITED BY LAW.